Luis Rubio Enríquez
Creative director, creative strategist and audiovisual artist with nearly 20 years of experience, having worked with brands such as KFC Andes, Chevrolet South America, MasterCard Andes, Banco Guayaquil, and the Ministry of Tourism of Ecuador, among others.
As a creative director, I have developed strategies that prioritize sensitivity, aesthetics, narrative, and the creation of innovative solutions that inspire and generate measurable results. My work has been recognized at the world’s most relevant festivals of effectiveness and creativity such as Cannes Lions, LIA, El Sol, Ojo de Iberoamérica, Effie LATAM, among others.
In addition to my advertising career, I have developed cultural, artistic, and social projects that connect creativity with impact, such as the non-profit initiative Refugios Ecuador, the Ecuadorean band MIEL, and the venue/gallery buenaventura.
Currently, I lead the Qoleqtivo de Arte & Marketing, a new vision for structures of creative experience production.